brand experiences

WEBER | WINTER CAMPAIGN

The Brief

  • Launch a successful winter campaign to demonstrate how and why to barbecue in the colder months, to the top home and lifestyle media.

Our Response

  • We teamed up with celebrity interior designer Abigail Ahern, to host an exclusive Christmas Dinner at her home, all cooked on a Weber barbecue, from mulled cider, to the turkey, trimmings and dessert, plus her exclusive garden design tips.
  • Core messaging – make use of your garden and barbecue all year round and showcase the new Winter recipes.


The Attendees

  • Metro
  • YOU Magazine
  • House & Garden
  • House Beautiful
  • Delicious Magazine
  • Simple Things Magazine
  • Good Homes
  • Country Homes & Interiors
  • Red Magazine
  • Modern Gardens
  • Home & Garden

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